Adding Sendside To A Company's Offering

Times have been somewhat... challenging for advertising agencies over the last year or so. Not like the blood-bath that the tech agencies experienced during the tech-crunch, but advertising and marketing revenue's certainly shrunk with the belt-tightening that took place.

That shrinking revene is probably the reason that PR, marketing and advertising agencies have been so excited about partnering with Sendside and adding another channel and revenue stream to their marketing and advertising services.

It makes perfect sense of course. Agencies are already creating and managing their clients marketing and advertising materials. By partnering with Sendside they can accomplish even more for their existing clients by providing sales and marketing communications that actually perform sales automation tasks, and the agency benfits through content creation and project management.