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    "Simplicity is the ultimate sophistication" ~ Leonardo Davinci
    Tuesday
    05Jan2010

    Sendside is Salesforce Sales App Of The Week.

    Sendside has been selected by Salesforce as the 'App of the Week' for our integration with Salesforce.

    One of the questons posted through Salesforce is this:How does Sendside differ from Salesforce Content?

    Here's the answer.

    Salesforce Content allows you to bundle content and creates a ‘micro-site’ to display it and report back to a Salesforce user when it’s opened. To send "Content" you build it and then copy and paste it into an email. (If you’re a Salesforce user you probably already know how this works.)

    Sendside is an entirely new communication ‘Platform’ that has integrated with Salesforce. Sendside’s Platform allows you to send any type of content, including Salesforce Content, but does much more. Where Content is a link to a static micro-site, Sendside messages are the actual ‘communications’. They can contain micro-sites, HTML pages, or even other web sites that you don’t own.

    Somewhat simplistically, think of it in these terms; If a message on Sendside were an email, Salesforce Content would be an attachment. You’ll see below that Content could easily bee inside a tab, but so could anything else.

    View Example Packages:

    Seeing is believing here so we’d be happy to give you a free demo. 

    Sending a Sendside Package from inside Salesforce.

    | Posted by AuthorJeff Barson, Experience Czar in , | tagged , , ,
    Wednesday
    09Dec2009

    Where does Sendside address Sales Automation?

    Where does Sendside fit as a sales automation platform? Right here.

    By providing a SaaS solution that takes disparate single point applications and building a platform that addresses these needs in a comprehensive way, Sendside fills the void for sales organizations around 1 to 1 external communications that accerlerate sales

    | Posted by AuthorJeff Barson, Experience Czar in , , , | tagged , ,
    Tuesday
    08Dec2009

    Salesforce.com Appexchange: Another 5 star review for Sendside.

    We're getting rave reviews of Sendside on the Salesforce Appexchange about our integration with Salesforce and our ability to extend Salesforce beyond the sales and support teams and out to external customer communications on an individual basis and are able to return reporting and analytics back into Salesforce's reporting tools. We can do this because Sendside is, at it's core, a communication platform.

    Here's another 5 star review of Sendside. I love the last sentence the best.



    Awesome Platform Extends Salesforce Into External Customer Communications

    Sendside offers a number of integrated applications that add new capabilities to saleforce around external communications that just weren't possible before.

    With Sendside, each of our sales reps can send multi-dimensional sales communications with instant notifications that cut our follow-up time to a fraction of what it was. It’s amazing to watch leads open our communications in real-time and track the effectiveness. Our sales guys love it since it helps them close more deals faster, so they spend more time inside Salesforce.

    When we first started looking at Sendside it was for our sales, but we're now also using it for external customer communications, eSignatures, sending secure messages, capturing leads, immediate follow-up and even investor relations and board communications.

    Sendside extends Salesforce 'outside the company' and into external communications and delivers all reporting and metrics back into Salesforce. As hardcore Salesforce users there's just nothing that comes close to what it does and it's very simple to extend into Salesforce Sites and Customer Portal.

    I’m sorry I can only give it 5 stars, I’d give it 7 if I could. Sendside Rocks!

    | Posted by AuthorJeff Barson, Experience Czar in , , , | tagged , , , ,
    Wednesday
    02Dec2009

    Sendside Salesforce App Exchange 5 Star Review

    Sendside's integrated with Salesforce CRM and we're now available on Salesforce's Appexchange Marketplace for any business using Salesforce.com. And... we've received our first review, a stunningly well written comment from one of our clients, Vetrazzo, a green manufacturer of high-end recycled glass surfaces.

    Here's what Vetrazzo has to say about Sendside in their review of Sendside on the Salesforce Appexchange.

     

    Integrating with Salesforce gives Salesforce users all the benefits of Sendside's external communications (multi-dimensional tabbed messaging, Sendside Packages, instant notifications, detailed reporting and analytics) directly from inside a Salesforce account. It's a perfect pairing of two complementary technologies.

    The result is that management can see into the sales funnel (which is why businesses implement Salesforce) and gives the sales team a real reason to use Salesforce and close more deals (which the sales guys like).

    Click to read more ...

    | Posted by AuthorJeff Barson, Experience Czar in , , , , , , | tagged , , , , , ,
    Wednesday
    25Nov2009

    Sendside at Dreamforce

    Now that Sendside's integrated with salesforce.com, we sent a group of seven to Dreamforce 09 where we spend a full four days talking to hundreds of people about Sendside's sales automation and customer communication capabilites. (Our appologies to the 19,000 or so attendees we didn't get to speak to. Perhaps next year.)

    While the sales team's using our Packages application to follow-up with hundreds of leads, I thought I'd post a few photos from Dreamforce.

    Dreamforce Expo Floor

     

    Dreamforce Keynote

     

    Dreamforce Parties

     

    Sendsiders working the demo.

    | Posted by AuthorJeff Barson, Experience Czar in | tagged
    Thursday
    12Nov2009

    Sendside Packages: Sales Automation + Acceleration

    A simple diagram of how Packages work for sales, marketing, and management.

    1. Marketing creates the content.
    2. Sales personalizes and sends as a 1 to 1 'personal' communication with instant read notifications.
    3. Management, Marketing, and Sales can all see the results.

    For Marketing

    Packages give marketing capabilities they never had before.  In the past, Marketing was responsible for 'getting leads' and then handing them off to sales. It's a 'fire and forget' system that doesnt' give Marketing any feedback into what's actualy working to close deasl. But with Sendside, Marketing can design the individual, personal communications that are being used by Sales, and see exactly how they're being used, and what's working.

    For Sales

    For a sales rep, Sendside opens up an entirely new world. No more time waste. Instead of wasting time making endless follow-up calls to ask if a prospect has 'had a chance to take a look a those materials", every sales rep is instantly notified when a prospect opens a Package, and knows what they're looking at. The effect is dramatic. Some of our clients are seeing sales acceleration above 50%.

    For Management

    Sendside's reporting and analytics give sales managers insight into the individual communications that the sales team is sending. What's working. What's not. Management know has the ability to make better decisions because they can actually see how successful deals happened, and they can reproduce that exactly in the future.

    | Posted by AuthorJeff Barson, Experience Czar in , , , , | tagged , ,
    Wednesday
    11Nov2009

    Sales Acceleration with Sendside

    Sendside's Sales Acceleration & Sales Automation Platform explained.

    The presentation above details some of the value around Sendside's sales accleration for sales teams. The studies discussed are from MIT Sloan School of Management and Kellogg School of Management and were commissioned by insidesales.com.

    If you'd like these studies, just fire off an email and we'll be happy to send them to you.

    | Posted by AuthorJeff Barson, Experience Czar in , | tagged , ,
    Thursday
    05Nov2009

    Sendside: Sales Automation Applications

    Sales Automation Platform Applications

    There's a lot that Sendside does on the sales automation and sales acceleration fronts, from capturing a lead, to integrateing with your CRM, to getting the contract signed. It's a comprehensive suite of applicatations thats creating sales acceleration success for fast-growing number of companies and organizations.

    Here's the sales automation lineup:

    Sendside Capture

    Sendside Capture is a revolutionary new application that greatly simplies the capture of web leads and allows an organization to respond quickly and accurately to prospects than other methods or technologies. It does this by validating form data , automatically disseminating sales content, assigning the lead for prompt follow up and, it provides detailed reporting and analytics based on lead activity and interest.

    Sendside Forms

    Sendside Forms dramatically simplies data capture from current or prospective customers. Designed as an accompaniment to Sendside eSign, Forms give a sales rep the ability TO SEND branded, secure and intelligent forms to current clients and/or prospects. Organizations can control validation rules, pre-populate form elds (to dramatically simplify the end-user e Forms xperience), and weave forms into workows.

    Sendside eSign

    eSign is a valuable platform application that signs any agreement or contract instantly and without hassles. eSign can be used for Sales Acceleration, contract management, compliance, and even governance automation for boards of directors. Sendside’s APIs allow 3rd party applications to trigger eSign events automatically, which eSign simplies adoption and leverages investments in existing CMS systems.

    Sendside Packages

    Packages presents an entirely new way to respond to new leads and follow up with interested prospects. Rather than sending boring, uneventful emails that don’t offer any insights into prospect interest or delivery status, Packages allow organizations to send pre-bundled content that’s branded, personalized and interactive. Packages take sales collateral to a whole new level.

    Multi-dimensional Messaging

    Sendside Messaging ensures that any conversation remains private.  Messaging is a break-through communication application that combines powerful new technologies such as Multi-dimensional Messaging (MDM), Document to Image rendering, advanced tagging, powerful encryption, and patent-pending anti-fraud and phishing technologies. In many market verticals, such as health care, insurance, banking and investment services, conversations quickly turn condential with SSN#’s, account numbers or health information.

    | Posted by AuthorJeff Barson, Experience Czar in , , | tagged , , , ,
    Wednesday
    04Nov2009

    Salesforce CRM options inside Sendside.

    Mind-blowing features available from inside Salesforce.com

    Sendside's ultra-secure platform has some pretty incredible features that come standard with every account. Prevent printing or downloading, prevent forwarding, instant notifications, and comprehensive reporting. Now you can access all of those features when you send from inside your Salesforce account.

    With Sendside's Salesforce CRM integration, you can send incredibly media-rich and high-touch sales communications, be alerted instantly when your message is opened, and see what a prospect is looking at inside the message. Sendside can actually deliver your web site, presentations, or application as a dyname message, not a static landing page or HTML email. Anything that can be displayed on the web can be part of your communication. And you can do it from inside Salesforce.
    | Posted by AuthorJeff Barson, Experience Czar in | tagged ,
    Tuesday
    03Nov2009

    Sendside Mobile: Integrates with your existing CRM

    Sendside extends your Salesforce CRM from anywhere.

    Every company is different—with different processes and CRM solutions. That’s why Sendside Mobile's ability to integrate with your existing Salesforce CRM software is the perfect foundation for your sales and marketing communications.

    Sendside's never limited by your existing technology. You can make customizations and changes in real time, as your business evolves.

    | Posted by AuthorJeff Barson, Experience Czar in , | tagged
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